Analysts of the Market Intelligence and Consulting Institute (MIC) report sales of netbooks have forced down the price of mainstream notebooks, the firm predicts brighter times are ahead and that Intel's CULV platform could stimulate market demand.
Analyst Nicole Huang said: "From January rush orders emerged which stimulated shipment. As a result, shipment volume of Chinese notebook PC industry in the first quarter of 2009 is estimated at 24.99 million units, falling 17.9 percent sequentially, better than the expected decline of 18.1 percent."
She said inventory levels have started to rebound, indicating that market demand wasn't as weak as expected. Average Selling Prices (ASPs) in the Chinese market are now $495, said Huang. "Mainstream notebook PC vendors pushed low price products to deal with the continued impact of netbook PCs." The high end shipment share declined in the first quarter.