A Remote Control that Tells the Future?

Posted on Tuesday, March 07 2006 @ 5:22 CET by Thomas De Maesschalck
Analyst Michael Greeson takes a look at the Apple remote control and explains why Apple's market dominance is built on innovative simplicity and how the remote control represents this idea. The article is a lot deeper than the remote control.

"Similarly, Apple's remote control is yet another example of the company's emphasis on designing elegant, easy-to-use solutions. Yes, it's just a remote control. But it's the remote control's banality that makes it such a powerful expression of deeply Apple believes in this vision, what I call the "sophisticated simplicity" strategy. If one looks closely into the remote control, you can almost make out images of Apple's future..."

Read on over at Designtechnica.

About the Author

Thomas De Maesschalck

Thomas has been messing with computer since early childhood and firmly believes the Internet is the best thing since sliced bread. Enjoys playing with new tech, is fascinated by science, and passionate about financial markets. When not behind a computer, he can be found with running shoes on or lifting heavy weights in the weight room.

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