Intel gives flash group a reorganisation

The chip maker, which has been conducting a sweeping business review after suffering market share losses to rival Advanced Micro Devices in the recent past, is seeking to streamline its NOR Flash Products Group, one half its Flash Memory Group, by consolidating its NOR manufacturing, research and development and product support into the NOR Group. No layoffs are planned, however, the company said.

The move comes a little more than a week after Intel CEO Paul Otellini on April 27 outlined the business review while pledging to enact sweeping changes—ranging from accelerating its PC processor development cycles to re-evaluating underperforming businesses—in an effort to remake the chip maker in to a more nimble company.