Citing unnamed sources, Variety said iTunes might begin offering film downloads by the end of 2006, but currently a price on iTunes is a sticking point in negotiations.
Apple's Chief Executive Officer Steve Jobs is said to want one flat price of $9.99 per movie, whereas studio executives want a range of prices that mirrors videos and DVDs at retail stores which, generally speaking, run from discount titles at a few dollars apiece up to $19.99 or more for new releases.
Apple wants to offer movies at iTunes
Posted on Tuesday, June 20 2006 @ 14:06 CEST by Thomas De Maesschalck