Microsoft to use three-dimensional approach to improve search engine results

Posted on Wednesday, Aug 09 2006 @ 08:20 CEST by Thomas De Maesschalck
Microsoft said that new and additional techniques for analyzing search click)through patterns and browsing behaviors can enhance search results delivered by a search engine:
"Most search engines today use a somewhat two-dimensional approach, matching user queries with the content and link structure of Web pages to return a list of results," said Eugene Agichtein, a researcher in the text mining, search and navigation Group within Microsoft Research. "We're looking at how to add a third dimension - the users themselves - to improve the search experience." Agichtein claims that an examination click-through and browsing patterns across a large number of users reveals how people interact with search technologies and provides information on how to enhance search result accuracy.
More info at TG Daily.

About the Author

Thomas De Maesschalck

Thomas has been messing with computer since early childhood and firmly believes the Internet is the best thing since sliced bread. Enjoys playing with new tech, is fascinated by science, and passionate about financial markets. When not behind a computer, he can be found with running shoes on or lifting heavy weights in the weight room.

Loading Comments