Since the beginning, i-mate has been selling Windows Mobile based phones by utilizing the services of a Taiwanese based company called HTC. Mobile devices that we know as JAM, K-Jam, SP5 and everything else sold by i-mate has been designed and developed by HTC. What i-mate did was customize the units according to the region such as adding the whole Arabic interface with applications for religious activities as well as Mobile Operator settings.
However, last year HTC decided to sell their devices under their own name- instead of selling them to other organizations. This meant that i-mate would either have to look for a new manufacturer to design, develop and produce their new products or take some of that responsibilities on their shoulders. We started our interview by asking Robin and Jon about the move away from HTC..