AMD presented its new Active TV technology at CeBIT:
Active-TV is about the end of limited choice television.
Active-TV technology enables TV-web channels to be formatted and distributed to the TV. It allows Internet-based or personal-use videos, music and photos to be displayed on active-TV enabled televisions anywhere in the home. A PC browser plug-in sends the TV-web image to a networked set-top box for display on the TV. TV-web content is accessed without a keyboard or mouse, only the TV IR remote is required.
Active-TV expands TV viewing choices for both content producers and consumer. Content producers can now reach viewers directly without first going through Hollywood studios and consumers can now get beyond limited choice TV from their cable company by accessing Internet-based TV content.
With AMD Athlon 64 X2 dual-core technology, an AMD LIVE! PC networked to set-top boxes or devices using active-TV technology can format and deliver TV-web channels throughout the home.
Active-TV technology makes it easy to build and distribute TV-web channels. You can access favorites from popular video sharing web sites as a TV-web channel and stream it to the TV for the whole family to enjoy.