Microsoft says Wii is for little children

Posted on Saturday, Mar 31 2007 @ 03:15 CEST by Thomas De Maesschalck
Microsoft made some harsh comments about the Wii after the introduction of the Xbox 360 Elite:
John Rodman, group product manager for the Xbox platform and Xbox Live, pointed to a recent Microsoft survey that revealed that nearly 40 percent of the time that Xbox 360 users spent with their consoles was for activities other than gaming.

Yet when it comes to gaming, Xbox 360 users are serious, Mr. Rodman says. Six out of 10 Xbox 360 users use Xbox Live, Microsoft’s online gaming service.

“We don’t feel like the Wii customer and the Xbox customer are the same thing,” he said. “We think that as soon as the Wii customer turns 14 they want something else.”

James L. McQuivey, an analyst at Forrester Research, said that Microsoft hoped to encourage customers to spend more money downloading movies and games, which require considerable hard-drive space.


About the Author

Thomas De Maesschalck

Thomas has been messing with computer since early childhood and firmly believes the Internet is the best thing since sliced bread. Enjoys playing with new tech, is fascinated by science, and passionate about financial markets. When not behind a computer, he can be found with running shoes on or lifting heavy weights in the weight room.



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