NVIDIA is pushing "Designed by NVIDIA" motherboards to motherboard makers and some sources claim the company may debut own-brand motherboards in the near future.
But, according to a spokesperson for NVIDIA these rumours aren't true.
Under the "Designed by Nvidia" scheme, Nvidia provides partners with hardware designs based on Nvidia chipsets and components which motherboard makers can use to bring products to market. Software, development and distribution, including BIOS and drivers, is also handled by Nvidia. The aim of the scheme is to enable Nvidia and its partners to reduce time to market and increase volumes, explained the Nvidia spokesperson. Additionally, it is believed that the program will help optimize performance of Nvidia-based hardware.