Blu-ray appears to be opening up a lead on its high-definition rival, according to first quarter sales figures gathered by Home Media Magazine. The numbers weigh heavily in Blu-ray's favor: 70 percent of all HD titles purchased by consumers were in that format. For the month of March alone, that figure was closer to 75 percent. Sales of Blu-ray discs also passed the 1 million mark since their launch. But there's a very big reason to take all of these numbers with several grains of salt; more on that later.Read it over here.
The Blu-ray Disc Association trumpeted the first quarter results, saying that the numbers show that Blu-ray sales have "taken off" since the beginning of 2007. "Blu-ray Discs have been outselling HD DVD by more than two to one since the beginning of the year and the gap is steadily widening," said Any Parsons, the Blu-Ray Disc Association's US Promotion Committee chairperson.
Why early HD disc adoption rates don't matter
Posted on Saturday, April 28 2007 @ 4:53 CEST by Thomas De Maesschalck
ARS Technica published an article this week about the adoption rates of Blu-ray and HD DVD: