You gotta love Sony, the firm just introduced yet another proprietary memory card format called SxS PRO.
This memory card format is available in 8GB and 16GB capacities and is designed for professional videographers. The biggest advantage of the format is the ExpressCard compliancy and the fast transfer speeds of up to 100MB/s.
The SxS PRO card complies with the ExpressCard industry standard, which has been rapidly adopted by PC manufacturers to replace the PC Card form factor. The SxS PRO card is the first PCI Express solid-state storage media4, and the maximum data transfer speed of PCI Express is about twice as fast as that of the current PC Card interface.
The SxSPRO card adopts ExpressCard/34 modules (width: 34mm, height: 5mm, length: 75mm), half the size of PC Cards. This enables the design of professional camcorders that are smaller and lighter, while still offering high storage capacities. Despite its compact size, the 16 GB SxS PROcard is capable of recording approximately one hour when used with Sony’s new XDCAM EX camcorder.
The new cards will be available in November, priced at about $500 for the 8 GB3 SBP-8 model and about $900 for the 16 GB3 SBP-16 model.