Posted on Wednesday, October 17 2007 @ 2:40 CEST by Thomas De Maesschalck
Jonathan Tsang, president for sales and marketing at Asustek, announced the branded notebook business is part of Asus' long-term strategy and that the company
may increase its presence in this market through acquisition.
Tsang's statement indicated that Asustek may follow Acer's step in expanding its share of in the global notebook market after the company officially spins off its ODM business in 2008, observed sources in Taiwan's PC industry.
An acquisition would be a positive choice since Asustek has recently mapped out a "Double Three" plan, aiming to be among the top-five companies in the global notebook market within three years and further to lift its ranking into the top-three in another three years, indicated the sources.
Asustek currently is ranked as the number one branded notebook vendor in Taiwan and Russia and is also one of the leading brands in Asia.
