DV Hardware bringing you the hottest news about processors, graphics cards, Intel, AMD, NVIDIA, hardware and technology!

   Home | News submit | News Archives | Reviews | Articles | Howto's | Advertise
 
DarkVision Hardware - Daily tech news
December 3, 2016 
Main Menu
Home
Info
News archives
Articles
Howto
Reviews
 

Who's Online
There are currently 89 people online.

 

Latest Reviews
Zowie P-TF Rough mousepad
Zowie FK mouse
BitFenix Ronin case
Ozone Rage ST headset
Lamptron FC-10 SE fan controller
ZOWIE G-TF Rough mousepad
ROCCAT Isku FX gaming keyboard
Prolimatech Magnetic Pin
 

Follow us
RSS
 

Dear TV: Please Get Your Act Together

Posted on Sunday, December 23 2007 @ 09:05:14 CET by


Picture yourself as a new gamer. You just bought a Wii. You’re willing to buying more games for it, but how do you know what’s good? You’re not actively pursuing the idea of buying a new game, because your life was perfectly fine before you even bought the console – but you’re open to it.

Maybe you’ll check on the Internet, but you don’t know the difference between IGN and wiidudesftwlol.com. You don’t have a brand you can trust. You see a commercial on the TV for a new game. Crammed into a fifteen second spot, it all looks a bit complicated. Better to stick to Wii Sports, eh? End.

The one thing that TV is better than the Internet at is positioning. TV invented Prime Time. Sure, the net has advert placement, but nothing beats having a glowing box in your living room that mercilessly plays a particular kind of programme with a particular kind of advertisements at a particular time of day without your consent. You just give in to it. Yes, TV has options, but they’re still incredibly limited compared to the net. On the whole, the TV audience just accepts it.

Read on at Bit Tech.


 



 

DV Hardware - Privacy statement
All logos and trademarks are property of their respective owner.
The comments are property of their posters, all the rest © 2002-2016 DM Media Group bvba