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Sony Alpha a300 and a350 dSLR announced

Posted on Saturday, February 02 2008 @ 10:30:05 CET by

Sony unveiled its new 14.2 megapixel a350 dSLR today along with the a300 dSLR.
The α digital SLR family grows with two new cameras from Sony that team responsive ‘freestyle’ Quick AF Live View for responsive shooting with class-leading image quality and powerful, easy-to-use creative features.

The α350 incorporates a brand new 14.2 effective megapixel APS-C type CCD sensor for amazingly detailed, lifelike imaging. It’s partnered by the α300 that offers near-identical features with a sensor resolution of 10.2 megapixels.

Both new cameras bring the α line-up to four feature-packed, easy to use models from the entry-level α200 to the tough, responsive α700 for enthusiasts and semi-professionals. There’s also a comprehensive α family of more than 24 compatible lenses plus lighting systems and other accessories.

The α350 and α300 are the first digital SLR cameras to feature Quick AF Live View technology. Unique to Sony, this all-new system fuses the convenience of live image preview with the responsive TTL phase-detection system and rapid continuous shooting that’s prized by digital SLR users. For the first time ever, Quick AF Live View overcomes the technical limitations that have made ultra-fast shooting and viewing impossible in live view mode.

In addition, an advanced new centre-cross 9-point AF sensor assures faster, more accurate AF performance in live view as well as optical viewfinder shooting modes.

Photographers of all abilities can compose images with greater comfort and freedom using the 2.7-inch LCD screen. Tilting upwards by up to 130 degrees and down by up to 40 degrees, the variable-angle screen allows photographers to remain face-to-face with their subject. The effects of exposure compensation and white balance can be conveniently previewed in live view mode. There’s also a bright, clear optical viewfinder that offers an alternative to live view shooting.
The a350 will be available in March and the a300 in April.



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