Nintendo claims it lost almost $1 billion to piracy in 2007

Posted on Tuesday, February 19 2008 @ 6:45 CET by Thomas De Maesschalck
Nintendo reports it lost about $975 million to piracy in 2007:
Nintendo of America today commented on the "Special 301" filing by the ESA with the U.S. Trade Representative. The console manufacturer wants to see a crackdown on piracy, specifically in certain parts of the world. China, Korea, Brazil, Hong Kong, Paraguay, and Mexico were all named as being hotbeds for piracy of Nintendo systems.

"The unprecedented momentum enjoyed by Nintendo DS and Wii makes Nintendo an attractive target for counterfeiters," said Jodi Daugherty, Nintendo of America's senior director of anti-piracy. "We estimate that in 2007, Nintendo, together with its publishers and developers, suffered nearly $975 million USD worldwide in lost sales as a result of piracy. Nintendo will continue to work with governments around the world to aggressively curtail this illegal activity."


About the Author

Thomas De Maesschalck

Thomas has been messing with computer since early childhood and firmly believes the Internet is the best thing since sliced bread. Enjoys playing with new tech, is fascinated by science, and passionate about financial markets. When not behind a computer, he can be found with running shoes on or lifting heavy weights in the weight room.



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