We're now in an era where everyone and their brother seem to have digital music featured on their site. And it's all blown up in a way industry insiders had hoped, but no one really anticipated. Labels have their own music shops where tracks can be bought. Streaming downloads have become more important. Portable music players are now ubiquitous, after slimming down in size but seeing storage capacities grow, with video playback now a vital component on many models.
Music on cell phones is also quite standard as features go today, with many handsets made to double as music players. In short, wherever you go, whatever you're doing, you can take your music right there with you. Helping illustrate just how prolific music's online presence has become, remember, three years ago MySpace and Facebook were barely twinkles in their parents' eyes. Now, they're giants just starting to dip their toes into the record biz, either directly or indirectly, and act as vital showcases for so many bands, signed and unsigned alike.