Abit not planning to exit motherboard market

Posted on Wednesday, May 28 2008 @ 19:32 CEST by Thomas De Maesschalck
Yesterday DigiTimes wrote Abit may be planning to phase out its motherboard lineup but according to Univeral Abit Global Marketing Director Thore Welling the firm has no intention what-so-ever to pull out of motherboards.
abit is a well established and strong brand within the enthusiast and high-end motherboard and components industry. In fact, particularly over the past 12 months we have been able to considerably increase market share not only in traditional markets such as Western Europe, but even stronger so in emerging markets such as East Asia as well as in the Middle East. Therefore, the broadening of our product lines into the Consumer Electronics (digital photo frames with integrated photo printer {FunFab} and MIDs) segment represents a stronger commitment to the overall brand and the continuation of our motherboard concept into other products. abit stays committed to motherboards and has a broad lineup of motherboards ready, as you will see during Computex.

We have no intention what-so-ever to pull out of motherboards.
Source: HardOCP

About the Author

Thomas De Maesschalck

Thomas has been messing with computer since early childhood and firmly believes the Internet is the best thing since sliced bread. Enjoys playing with new tech, is fascinated by science, and passionate about financial markets. When not behind a computer, he can be found with running shoes on or lifting heavy weights in the weight room.

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