The reason for this is simple, ATI will price its cards aggressively. The new suggested retail price might drop as low as $499 for the GTX 280 and $399 for the GTX 260. We were advised that some of these prices, especially the GTX 260 might go down further within a weeks after the launch.
GeForce GTX 280 to be available for $499?
Posted on Thursday, Jun 12 2008 @ 15:14 CEST by Thomas De Maesschalck