NVIDIA won't cut second-tier graphics card maker

Posted on Thursday, October 23 2008 @ 19:36 CEST by Thomas De Maesschalck
DigiTimes talked to NVIDIA and several Taiwanese graphics card makers and heard there's no truth to rumors that NVIDIA plans to cut off second-tier video card makers.

The site's sources believe this rumor might have originated because of some changes in the European market:
Second-tier makers that were rumored to be cut off from supply include Taiwan-based Foxconn Electronics (Hon Hai Precision Industry), Elitegroup Computer Systems (ECS), Biostar Microtech and Albatron Technology.

Some makers pointed out that the rumor probably arose due to an adjustment Nvidia made in the Europe market, where it provided more resource to major partners including Asustek Computer and XFX, while some other makers quit the graphics card market.

While no maker confirmed that they had heard directly from Nvidia about a plan to downsize its base of graphics card partners, some makers said they heard about such a plan in the market some time ago but with the news spreading through the market, Nvidia would probably adjust any strategy that could damage its brand name.


About the Author

Thomas De Maesschalck

Thomas has been messing with computer since early childhood and firmly believes the Internet is the best thing since sliced bread. Enjoys playing with new tech, is fascinated by science, and passionate about financial markets. When not behind a computer, he can be found with running shoes on or lifting heavy weights in the weight room.



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