Theo Valich had an interview with Roy Taylor from NVIDIA about PhysX. In this interview, Roy focuses on the upcoming hardware-accelerated physics and the effect that the technology will have on gameplay. According to Roy, flexibility of their PhysX API could put effects on PC platform that "consoles can only dream of", thus providing an opportunity to double current PC sales.
Theo: What is Nvidia’s target when it comes to number of titles that you guys want to push? Ageia’s PhysX was adopted by 100-150 titles, mostly on consoles. What is the “sweet spot” that you would like to capture?
Roy: We want every single PC title going forward, to have Physics from now on. On average, throughout The Way It’s Meant to Be Played program, we support about 150 PC titles a year. In couple of years, we expect to have 500-600 titles. So, going forward, every title we work and support on will have Physics on. We hope that in all of those cases, physics API will be our PhysX.