DV Hardware bringing you the hottest news about processors, graphics cards, Intel, AMD, NVIDIA, hardware and technology!

   Home | News submit | News Archives | Reviews | Articles | Howto's | Advertise
 
DarkVision Hardware - Daily tech news
December 10, 2016 
Main Menu
Home
Info
News archives
Articles
Howto
Reviews
 

Who's Online
There are currently 66 people online.

 

Latest Reviews
Zowie P-TF Rough mousepad
Zowie FK mouse
BitFenix Ronin case
Ozone Rage ST headset
Lamptron FC-10 SE fan controller
ZOWIE G-TF Rough mousepad
ROCCAT Isku FX gaming keyboard
Prolimatech Magnetic Pin
 

Follow us
RSS
 

Tesla Motors: Roadster electric car costs more than twice as much as expected

Posted on Thursday, January 22 2009 @ 16:58:16 CET by


Tesla Motors' Chairman Elon Mush admitted his firm has grossly underestimated how much it would cost to produce its all-electric Roadster car. The firm set the price of its roadster at $92,000, as it expected the production costs would be around $65,000, but then made the alarming discovery that the actual production cost would be around $140,000 - more than twice as much as the company had estimated.

Last year Tesla increased the price of its Roadster to $98,000 and then to $109,000, but even at these price points it's losing a substantial sum on each vehicle it is selling. The electric car maker says people who have placed a $50,000 deposit for a car - some as long ago as early 2007 - will still get their cars at the original price, but they will not get the high-speed charging cable and custom alloy wheels they thought they'd be getting. Both options will cost $3,000 each, and the high-speed charging cable is a necessary upgrade because otherwise it would take 37 hours to fully recharge a drained Tesla battery pack.

Mush said the changes would affect 400 customers who pre-ordered their cars and are scheduled to receive them between now and October. He also added Tesla Motors hopes to get the production cost down to about $80,000 a car by summer.
The company had expected production costs to be about $65,000 per car. Subsequent changes in manufacturing approaches, the car's drivetrain, heating and air conditioning system, wiring and even the supplier of body panels has helped lower costs tremendously, but each still costs Tesla "between $90,000 and $100,000" to build, Musk said.

Add overhead, including payroll, marketing and facilities costs and the auto maker still is losing a substantial sum on each vehicle it is selling, even with its price hikes last year to $98,000 and then $109,000.

To turn things around, Tesla recently told customers who have placed $50,000 deposits on cars - some as long ago as early 2007 for vehicles with a stated price of $92,000 - that they can still get their cars at the original price, but not with the high-speed charging cable and custom alloy wheels they thought they'd be getting.

A price hike for those items, he said, will help make the company profitable sooner - and showing that profitability is likely is a requirement for obtaining the $350 million in federal loans the company says it must have to proceed with its next venture, a battery-electric sedan expected to retail at just under $60,000.
More info at Green Car Advisor.




 



 

DV Hardware - Privacy statement
All logos and trademarks are property of their respective owner.
The comments are property of their posters, all the rest © 2002-2016 DM Media Group bvba