As expected, Sony has dropped the price of its PS2 console from $129.99 to $99.99. Since launching in 2000, the PS2 has sold more than 136 million units worldwide, and it seems the company is poised to add many more millions to this figure.
Sony Computer Entertainment America (SCEA) today announced that PlayStation(R)2 computer entertainment system will be available starting April 1 for $99.99 (MSRP). Since launching in 2000, PlayStation 2 has sold more than 136 million sell-in units worldwide*, making it the most popular system in gaming industry history. PlayStation 2's vast library of games from all genres for all types of audiences will grow to nearly 1,900 titles this year. This breadth and depth of content along with the new price point make the platform a stronger value than ever, particularly for families, casual gamers, and those seeking to maximize their entertainment dollar.
"PlayStation 2 set the industry standard for worldwide mass market adoption and is a clear embodiment of Sony's commitment to platforms that deliver 10-year product lifecycles. It's a tribute to outstanding technology, great consumer value and unprecedented development support that we've now been able to do twice what no one else has ever accomplished," said Jack Tretton, president and CEO, SCEA. "Demand for PlayStation 2 remains strong throughout the world, and the new $99 price point will bring in new consumers who will discover how PlayStation platforms are an outstanding choice for their gaming and home entertainment needs. Just as PlayStation 2 is delivering on a 10-year lifecycle and helped expand and solidify the DVD format for home entertainment along the way, we believe PLAYSTATION 3 offers the same promise by helping secure the Blu-ray format and delivering unprecedented value as the total home entertainment solution for the next decade."