Xinhua reports 338 million Chinese people accessed the Internet last month, up 40 million from the end of last year. China is now the largest online nation, with more than 90 percent of China's 1,734 administrative villages having access to the Internet. The total amount of broadband Internet users reached 93.5 million, up 10 million in half a year.
China's vast rural areas are regarded as the next front for telecommunication development. The top three telecommunication operators—China Telecom, China Mobile and China Unicom are expected to invest 280 billion Yuan to improve 3G network in between 2009-2010, said vice president Lu Xiangdong of China Mobile Wednesday at an industry meeting.
Most Chinese netizens used the Internet for news, entertainment and social networking. Online shopping was gaining popularity as the number of shoppers jumped by 14 million in six months to 87.9 million by June.