General Motors is getting creative, the troubled car maker announced 225 of California's 250 GM dealers will participate in a four-week trial to sell new cars through eBay's online auto marketplace. The trial is part of GM's turnaround plan, dealers will be selling Buick, Chevrolet, GMC and Pontiac vehicles on eBay until September 8. Buyers can purchase at a fixed price or negotiate a price with a dealer, after a deal has been made the car will have to be picked up at the dealership.
Starting Tuesday, eBay visitors will be able to visit Web pages like gm.ebay.com and chevy.ebay.com, where they can browse new 2008 and 2009 vehicles, ask dealers questions and figure out financing.
The cobranded sites will also include a Web tool currently on eBay Motors that helps shoppers determine if they're qualified to trade in their old car for money toward a new one under the government's just-refilled "cash-for-clunkers" stimulus program.