Asus might launch value notebooks in 2005

Posted on Thursday, Dec 30 2004 @ 18:37 CET by Thomas De Maesschalck
Asustek Computer is likely to launch value notebooks in 2005 to boost its market share – the same strategy it adopted to boost motherboard and graphics card sales, according to market sources.

Asustek chairman Jonney Shih yesterday defended the company’s decision to introduce the value motherboards and graphics cards, as it was a way to prevent other vendors from grabbing market share by exercising so-called “destructive innovation” to undermine the market with low-priced products.

More info about these notebooks at DigiTimes

About the Author

Thomas De Maesschalck

Thomas has been messing with computer since early childhood and firmly believes the Internet is the best thing since sliced bread. Enjoys playing with new tech, is fascinated by science, and passionate about financial markets. When not behind a computer, he can be found with running shoes on or lifting heavy weights in the weight room.

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