Android doing less well than expected in Europe

Posted on Monday, December 14 2009 @ 3:21 CET by Thomas De Maesschalck
IDC analysts report Google's Android OS is not really a big hit in Europe. Consumers aren't aware of Android, and there are not a lot of devices available.
Noted analyst firm IDC has stated that while Android's market share has grown in this region, from 4.2 per cent to 5.4 per cent in the July- September period, consumers are still shying away.

"Consumers steer clear of Google's OS and sell-out is below everyone's expectations. Consumers recognize the Google brand, but still do not understand what Android is," IDC analyst Francisco Jeronimo.


About the Author

Thomas De Maesschalck

Thomas has been messing with computer since early childhood and firmly believes the Internet is the best thing since sliced bread. Enjoys playing with new tech, is fascinated by science, and passionate about financial markets. When not behind a computer, he can be found with running shoes on or lifting heavy weights in the weight room.



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