Middle East respondents were most likely to buy the iPad, with 58% of respondents stating they would definitely or probably buy the iPad, compared to 17% in Germany, 13% in the USA and only 7% in Denmark and the UK.
Many consumers around the world overestimate the product's features. While consumers in the Middle East were by far the most enthusiastic about buying the iPad, they are also the most likely to be disappointed by its features, believing that the iPad can make telephone calls (59%), make video calls (56%) and has a camera (59%). In the other countries, 37% of respondents in Germany and Britain, 36% in the USA and 40% in Denmark thought the iPad could make phone calls. 36% in Germany, 34% in Britain, 33% in the USA and 31% in Denmark thought the iPad could make video calls.
Arabs most likely to buy iPad
Posted on Friday, February 19 2010 @ 5:16 CET by Thomas De Maesschalck