Hexus reports ARM has joined the GENIVI Alliance, and notes cars will be the next chip battleground:
We asked Smith what kind of technologies we can expect to result from this alliance and he pointed towards vehicle-to-vehicle communication. In future a vast network of connected vehicles will be able to share real-time information about driving conditions and their navigation systems will be able to use this to make decisions. There are also vast possibilities for location based services and secure mobile commerce.
Not only is this alliance yet another example of the tech industry collaborating to grow the overall market, it's also a reminder of why competition is good. ARM and Intel are in direct competition with each other in the mobile phone, TV and mobile computing markets, this looks like another front in that battle.