Sega's UK MD John Clark defended PC gaming and explained the charts don't tell the full picture as digital sales are usually left out of the picture:
Physical retail sales of PC games are continuing to slide in 2010, but Sega’s UK MD John Clark says that isn’t a fair representation of the market – with digital sales now accounting for a large proportion of revenue.
“The PC market is third in terms of its year-on-year performance with a decline of 26 per cent, but this doesn’t really reflect the full picture,” said Clark.
“The PC digital download business is now a viable sector but somewhat invisible as it’s not yet covered by Chart-Track. The PC market overall is actually performing much better than is currently reported and remains a vital and strong sector to be involved in.”