Posted on Tuesday, December 21 2010 @ 19:34 CET by Thomas De Maesschalck
Microsoft executive Achim Berg
reveals sales of Windows Phone 7 smartphones have hit 1.5 million in the first six weeks:
News Center: Windows Phone 7 has been in market for almost two months now worldwide, how are sales going?
Berg: Sales are ramping well as our reputation is growing for offering users a unique experience and are in line with our expectations – especially when compared to other new platform introductions. With a new platform you have to look at a couple of things, first of all customer satisfaction. As I mentioned before, we’ve seen great response on the complete mobile phone experience.
Another is phone manufacturer sales – phones being bought and stocked by mobile operators and retailers on their way to customers. We are pleased that phone manufacturers sold over 1.5 million phones in the first six weeks, which helps build customer momentum and retail presence.
We know we have tough competition, and this is a completely new product. We’re in the race – it’s not a sprint but we are certainly gaining momentum and we’re in it for the long run.
News Center: Do these sales figures meet your expectations?
Berg: Yes, and I think our expectations are realistic for a new platform. We started fresh with Windows Phone 7, and it’s a different kind of phone. Measuring for success is more long term than short term. We launched with many of the top mobile operators in the world, and even more in the coming year in 2011. We have 18,000 developers who are developing for our marketplace. It’s just getting better and better.
