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ASUS reveals its Intel 6-series strategy

Posted on Wednesday, February 02 2011 @ 18:37:15 CET by


ASUS send out an open letter on how it will handle Intel's 6-series chipset mess:
Intel® on January 31, 2011 announced the detection of a design error in the new Sandy Bridge-based Intel® 6 Series support chip, also known as Cougar Point. The shipment of existing Sandy Bridge products has been suspended by Intel®, and the production of an updated support chip has commenced. The design error affects only the support chip, and not 2nd generation Intel® Core™ processors such as the i5 and i7.

Acting on our philosophy and promise of inspiring innovation and persistent perfection, we've created a comprehensive response to this development to safeguard the best interest of ASUS customers around the world. We will provide total warranty services to maximize computing and usability, as each ASUS product is delivered with an uncompromising quality pledge. This includes the hassle-free return and/or replacement of all affected ASUS products. We’re doing all this effective immediately – and as a first step, shipments of current ASUS Sandy Bridge-based products have been halted. The suspension covers all distribution and retail channels — ASUS only sells quality-assured products, at all times and across all product segments.

For all customers who already own any ASUS product affected by the design error identified by Intel®, simply visit http://event.asus.com/2011/SandyBridge/notice for detailed warranty and service hotline information. We’ll be happy to address any questions or concerns you may have regarding this issue, as well as provide information on future updates to Sandy Bridge technology.

ASUS notebook and desktop products are covered by a warranty service that addresses the design error, with both swap and sales return offered as options to customers.

For motherboards, we’ve confirmed with Intel® that the Cougar Point design error does not affect SATA ports 0 and 1. Additionally, ASUS has been a pioneer in including extra SATA 3Gb/s and SATA 6Gb/s ports beyond Intel® specifications on a wide range of motherboards. These ports are not affected by this design error, offering customers an option for uninterrupted computing. However, we’re also offering you the option of returning any possibly affected motherboard for a swap or sales return. All warranties for affected motherboards will be reset to give you enough time to carry out any exchanges.

ASUS has also started an initiative to contact customers regarding this issue, and we’ll cover all channel partners, distributors and registered buyers of affected ASUS products. As mentioned above, you may opt to return any affected products to ASUS for a swap or sales return.

We’ll post updates through our official website and other channels regarding any developments or fixes to Sandy Bridge products. Thank you for your understanding, support and cooperation, and we apologize for any inconvenience this may have caused you.

Sincerely,

ASUS



 



 

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