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AMD to bundle AVG Anti-Virus with its CPUs

Posted on Friday, February 11 2011 @ 19:18:07 CET by

AVG Technologies announced AMD's boxed processors will soon be bundled with a six-month license of AVG Anti-Virus:
AVG Technologies, developers of the world’s most popular free anti-virus software, today announced an agreement with AMD (NYSE:AMD) and DDNi to serve as the exclusive security vendor for AMD boxed processors (also known as Processor-in-a-Box or PIB). Unique to this offering, customers in English speaking countries who purchase an AMD PIB product will receive a free premium six-month license of AVG Anti-Virus, ensuring protection from the latest online threats straight out-of-the-box.

AVG will work together with Digital Delivery Networks, Inc. (DDNi), a PC ecosystem company, to include a mini-CD preloaded with a free premium six-month license of AVG Anti-Virus which typically retails $34.99 for a one-year license, for distribution with each AMD PIB product. The pre-paid version of AVG Anti-Virus will immediately launch when the user installs the mini-CD, helping to protect the user from the latest online threats. At the end of the six-month period, users will have the opportunity to renew their license at a discounted price.

“The new year signifies a fresh start not only for consumers, but also their PCs within their home network. In fact, consumers often take this window of opportunity to upgrade multiple devices and boost their machines’ performance for the year ahead,” said Rocco Donnino, Senior Vice President of Global Strategic Alliances, AVG Technologies. “However, the safety of their digital memories remains as important-as-ever, which is why this collaboration continues to support AVG’s strategy of secure interconnectivity within our users’ home network.”

“The Processor-in-a-Box program is designed to provide AMD channel partners and end-users with a portfolio of choices to create exactly what they want,” said David Kenyon, corporate vice president, Worldwide Channel Marketing, AMD. “By coupling the benefits of our PIB program with a free premium six-month license of AVG Anti-Virus, our system builders now have more choices to build solutions that meet their customers’ needs.”

Michael Kuptz, CEO DDNi, said “The AMD ‘Processor-in-a-Box’ program provides a significant increase in value for system integrators and end users alike. Joining forces with AVG is especially good news for all AMD system integrators, since they can now provide their customers with a robust six-month full version security offering reserved for select partners.”

Availability and Pricing
The complete AVG 2011 paid family of consumer products is available now at http://www.avg.com. Pricing for a one-year, one-seat license for AVG Internet Security 2011 starts at $54.99. A one year one-seat license for AVG Anti-Virus 2011 starts at $34.99 and a two-year, one-seat license starts at $51.99. AVG Anti-Virus Free Edition 2011 can be enjoyed at http://free.avg.com.



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