Vortez went to CeBIT this week and besides lots of exciting hardware, they also saw many voluptuous boothbabes.
No major entertainment trade show is anything without the addition of the
obligatory brand model referred to by many as the "Booth Babe". However
stupid or pointless some may think it to be it certainly raises attention be
it positive or negative.
Booth Babes increase product awareness and make it more approachable to
extract information. Certainly, in the days that we were present at CeBIT
those brands that did have Booth Babes had promotions running, giving out
gifts and generally creating massive crowds. I can tell you that there
weren't as many ladies floating about compared to previous years but those
that were there generated a lot of fun and of course eye candy!