EA admits 3D is no winner

Posted on Monday, August 01 2011 @ 23:12 CEST by Thomas De Maesschalck
Games publisher Electronic Arts announced it hasn't seen enough interest in 3D gaming to warrant continued investment in this type of games:
The comment came from EA boss John Riccitiello, who told GI.biz that the company had seen 'really high returns in [social gaming] and very poor returns focusing on 3D.'

'Frankly we have not seen a big uptake for 3D gaming,' said Riccitiello. 'We have not seen a big uptake in 3DTVs in the home, at least not yet. We are not here trying to drive a market. We are here to react to what consumers are looking for.'


About the Author

Thomas De Maesschalck

Thomas has been messing with computer since early childhood and firmly believes the Internet is the best thing since sliced bread. Enjoys playing with new tech, is fascinated by science, and passionate about financial markets. When not behind a computer, he can be found with running shoes on or lifting heavy weights in the weight room.



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