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Intel splits laptop market in five categories

Posted on Wednesday, September 28 2011 @ 12:37:21 CEST by

FUD Zilla heard Intel has redivided the notebook market into five categories: basic, entertainment, on the go, content creation and gaming. Basic is the cheapest segment with pricing starting under $300, while gaming systems are the most expensive category, with pricing starting from $900.
Basic is the cheapest market segment and should start just under $300 and offer some basic internet, email, video viewing and light productivity. We’ve seen a few machines for this price, but it usually rarely comes with Windows for this price. The more expensive ones should cost up to $600 in this market segment.

Entertainment is the next segment, obviously slightly more expensive than basic and it promises good media experience, nice casual gaming performance and a little content creation. If our sources got things right, the entertainment market covers $600 to $1000 range, depending on the package.

The third market segment is “On the go”, and Intel focus is on the productivity with efficiency for people always on the go. It should paint a perfect balance of performance, style and battery life, packed in thin and light form factor. This one usually gets significantly more expensive than basic and entertainment market segment, but entertainment notebooks also tend to go in upper price range. Prices should start from below $700 to more than $1000.



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