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Acer to cull its product lineup by two-third

Posted on Thursday, December 15 2011 @ 22:04:21 CET by

Acer chairman JT Wang revealed his company will conduct a full-scale evaluation of its product lines in 2012. The product lines will be simplified based on profitability, and it's expected that about two-thirds of these will get axed.
Wang pointed out that the company's simplification plans will be fully completed within three years.

Although the company's product lineup in 2012 will shrink to only about one-third of the size in 2011, the company still expects sales to rise 10% on year with some market watchers believing growth may even be higher.

Wang also noted that the simplification plans will not affect its outsourcing volumes to upstream ODMs and it has already received assent from these partners.
Source: DigiTimes



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