TechDirt takes a look at creative DRM in video games that bugs pirates into buying the game. One of the newer examples is Serious Sam 3, this game is out to kill pirates as illegal copies of the game with a giant invincible armoured scorpion that keeps pursuing you.
Blowing up all over at the moment is the recently released FPS Serious Sam 3. There's DRM in that baby (not counting anything Steam-related), and if you've pirated the game, it's out to kill you. Starting about 10 minutes into the game, the pirating player is suddenly presented with a "giant invincible armoured scorpion" which relentlessly pursues them for the rest of the game.
This has led to paying players expressing an interest in downloading the pirated version in order to play the game with this additional level of challenge. It's DRM as "dare" and no doubt someone is off polishing a deadly-DRM-scorpion speed run at this very moment.
You can find more examples of this funny kind of DRM over here.