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Can Kodak survive 2012?

Posted on Saturday, January 07 2012 @ 22:41:07 CET by

KitGuru discusses the future of Kodak, you can read it over here.
Troll through any of the major online cameras, modelling and photography sites, and you will see a very clear trend. Many skilled photographers will now include one or more shots in their portfolio that look like they were taken in the 1970s, using a Kodak Instamatic camera. Having pioneered the business model of ‘sell the expensive thing cheap, so people can buy tons of high margin consumables’, is the company now in serious trouble? KitGuru scans some old Polaroids and ponders the present.



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