Posted on Monday, July 23 2012 @ 21:22 CEST by Thomas De Maesschalck
The Register
reports Nokia is trying to turn its luck by signing exclusive deals with European mobile operators for its upcoming Windows Phone 8 smartphones, similar to Apple's approach with the iPhone:
The handset-maker is negotiating with carriers to grant sole rights to sell its phones running Microsoft’s next mobile OS in different countries, according to the Financial Times. The carriers would have to share the cost of marketing and promoting the phones.
Such a step would be a major break with tradition for Nokia, as it has typically made its handsets available to all carriers in an effort to reach the broadest market possible.
