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ZTE to reveal high-end device at CES 2013

Posted on Thursday, December 13 2012 @ 14:52:36 CET by

ZTE logo
Android Headlines report ZTE Global Chief Design Director Hagen Fendler announced that CES 2013 "will kind of be a starting point of a new design era for ZTE". Fendler didn't go into the details, but it appears the company is planning to reveal a high-end smartphone at the consumer electronics show in January.
According to ZTE’s new Global Chief Design Director, Hagen Fendler, “It will kind of be a starting point of a new design era for ZTE”. Although Fendler did decline to offer more details on the new phone that’ll be on display at CES in Las Vegas in early January. He did suggested that it would be separate from the “Nubia” brand, which ZTE started teasing back in late October with a 5-inch display, which is said to arrive in China later this month.

Hagen Fendler said “The Nubia brand is a second brand, which we use to address the high-end in parallel to this activity”. Fendler came to ZTE 3 months ago after previously being in charge of handset design for rival Huawei Technologies. Huawei is another Chinese manufacturer that is also trying to make a huge splash in the US market.

So a high-end ZTE device, what kind of specs should we be looking for? Well the ZTE Nubia Z5, which is going on sale later this month, is rumored to be featuring:

  • Quad-core Snapdragon S4 pro processor
  • 2GB of RAM
  • 13MP camera



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