Apple's Summer Surprise and comments from IBM

Posted on Sunday, July 10 2005 @ 22:29 CEST by Thomas De Maesschalck
With Apple effectively announcing the end of all Power-based products, it is really hard to see how Apple hardware can survive until the Intel-based offerings show up. Given that Apple normally isn't this stupid, it has led many of us to speculate that there is a summer announcement that will provide the market with its next iPod-like offering.

What makes the most sense to me, and a number of the folks who have written to me, is a Media Center done right. Microsoft's Media Center remains, much like the pre-iPod music players, too complex and difficult to use for the broad market. By focusing on a great music experience first and the creation of a perfect general-use host for the iPod, Apple could probably light a fire under this segment and dominate it, much like they did the MP3 space. More at DesignTechnica


About the Author

Thomas De Maesschalck

Thomas has been messing with computer since early childhood and firmly believes the Internet is the best thing since sliced bread. Enjoys playing with new tech, is fascinated by science, and passionate about financial markets. When not behind a computer, he can be found with running shoes on or lifting heavy weights in the weight room.



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