Dell plans more Windows RT products despite slow demand

Posted on Tuesday, April 16 2013 @ 13:15 CEST by Thomas De Maesschalck
Dell logo
Neil Hand, head of Dell's tablet and high-end PC business, revealed that the PC maker will continue to make new Windows RT products, even though current demand for these devices is low.
So far, the only Windows RT tablet that Dell sells is the XPS 10, shown above. In an interview on CNet, Neil Hand, head of Dell's tablet and high-end PC business, stated, "Demand is not where I would like it to be at this point in time. The amount of market information about it is not good enough, and the market sentiment is still pretty negative." He declined to state specific sales numbers for the XPS 10.

Hand did say that the company has had more success selling the XPS 10 directly to consumers than through retail stores, mainly because Dell can communicate the features of Windows RT better to those buyers. He added, "If you go off and manage the communication, [the consumer response to Windows RT] is actually really good."
Source: Neowin




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