The Cupertino company beat analyst estimates on a number of fronts, including total revenue and iPhone and iPad sales. But profits fell for the first time in almost ten years.Source: Wired
Here's the breakdown in plain English.
Apple:
-- made $43.6 billion (£28.6 billion) in revenue and $9.5 billion (£6.2 billion) in net profits. While this is a record for March revenues, this is the first time profits have fallen for Apple in almost a decade.
-- sold 37.4 million iPhones, compared to 35.1 million last year. Over the previous (holiday) quarter, Apple sold a whopping 47.8 million iPhones.
-- sold 19.5 million iPads, up from 11.8 million iPads in the same quarter in 2012 -- that's a 65 percent year-over-year increase. It sold 22.9 million iPads over the holiday quarter. Apple sold "significantly more iPad minis" in the March quarter than in the December quarter.
-- sold 5.633 million iPods, down from 7.673 million iPods in the same quarter last year.
-- sold just under 4 million Macs.
-- iCloud grew by 20 percent over the March quarter to 300 million total users.
Apple profit falls for first time in ten years
Posted on Wednesday, April 24 2013 @ 12:15 CEST by Thomas De Maesschalck