11.6-inch notebook sales rising as 15-inchers are declining

Posted on Monday, Jul 29 2013 @ 14:23 CEST by Thomas De Maesschalck
DigiTimes spoke to notebook makers and got to hear that shipments of 11.6" laptops are significantly increasing due to the large discounts that Microsoft is offering on Window 8 licensing fees for 11.6" or below notebooks. Sales of 15" notebooks on the other hand are declining, shipments fell from 20.07 million units in Q4 2012 to about 16.9 million units in Q1 2013.
Notebooks with 15-inch panel saw their shipments drop from 20.07 million units in the fourth quarter of 2012 to about 16.9 million units in the first quarter of 2013, a drop of 15.8% sequentially, while 14-inch models also dropped 13.2% sequentially to 13.3 million units in the first quarter, down from 15.4 million in the fourth quarter of 2012, the sources noted citing figures from IDC.

In addition to Microsoft's discounts, Intel reportedly is also providing preferential pricing to brand vendors for its upcoming Bay Trail processors, ready for launch in the third quarter, and if vendors are able to guarantee a certain level of orders.

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Thomas De Maesschalck

Thomas has been messing with computer since early childhood and firmly believes the Internet is the best thing since sliced bread. Enjoys playing with new tech, is fascinated by science, and passionate about financial markets. When not behind a computer, he can be found with running shoes on or lifting heavy weights in the weight room.

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