Intel to pump $1 billion in tablet promotion

Posted on Wednesday, November 27 2013 @ 13:16 CET by Thomas De Maesschalck

DigiTimes received word that Intel will dedicate $1 billion to subsidize tablet processors in 2014. According to the source, Intel hopes to increase its tablet chip sales to 60 million units in 2014, almost ten times the estimated 6-7 million units for 2013.

Currently, Intel is offering its Bay Trail-T and Bay Trail-M processors for over US$20, but the sources said that some large brand vendors are able to acquire pricing below US$10 and Intel is said to also provide its mobile communication chips for free to help lower vendors' costs. However, Intel Taiwan has denied such offers.

About the Author

Thomas De Maesschalck

Thomas has been messing with computer since early childhood and firmly believes the Internet is the best thing since sliced bread. Enjoys playing with new tech, is fascinated by science, and passionate about financial markets. When not behind a computer, he can be found with running shoes on or lifting heavy weights in the weight room.

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