NVIDIA have gathered 70 percent of the recent Add-in Board (AiB) market share, marking themselves above their average cruising rate of 60 percent as seen through the graph above. In a bid to get back to 50/50 and retaliation to NVIDIA's powerhouse GeForce GTX 970 and 980 cards, AMD have started cutting the retail pricing of their latest models starting around October 2014. However, with new 9 series cards rumored for release by NVIDIA - we're interested to see how the Q4 results will report.
Source: Tweaktown