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AMD inside yet another gaming device?

Posted on Friday, December 12 2014 @ 16:12:51 CET by

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AMD CFO Devinder Kumar revealed a couple of days ago that the firm has scored a design win for a "beyond gaming device". Kumar didn't reveal a lot of details about this semi-custom chip deal, claiming it's not his place to announce these products, but together with another design win it's estimated these deals will pull in close to $1 billion over three years starting 2016. KitGuru speculates this "beyond gaming device" could be some sort of media center with gaming capabilities.
AMD announced two new semi-custom design wins back in October. The design wins are expected to bring the company combined total lifetime revenue of approximately $1 billion over approximately three years starting 2016. Previously the company revealed that both semi-custom chips would integrate Radeon graphics, one would be based on ARM architecture, whereas another one would feature x86 general-purpose cores. Apparently, one of the semi-custom APUs is projected to power a “beyond gaming device”, which means that another will power a device that could fit into the “gaming” category, something AMD denied previously.

“I will say that one [design win] is x86 and [another] is ARM, and at least one will [be] beyond gaming, right,” said Devinder Kumar, chief financial officer of AMD, at the Raymond James Financial technology conference. “But that is about as much as you going to get out me today. From the standpoint [of being] fair to [customers], it is their product, and they launch it. They are going to announce it and then […] you will find out that it is AMD’s APU that is being used in those products.”



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