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AMD to rebadge a USB 3.1 controller from ASMedia

Posted on Thursday, June 11 2015 @ 14:11:52 CEST by

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Word hit the web that AMD is going to resell ASMedia's ASM1142 USB 3.1 host controller. The chip will carry AMD's brandname and will be offered to AMD's motherboard partners. Pricing of the AMDUA3102A USB 3.1 controller is said to be $4 per piece and all of AMD's usual volume discounts will apply.
In a bid to catch up with Intel Corp. when it comes to platform features, Advanced Micro Devices plans to offer its partners a USB 3.1 controller to install it on mainboards designed for its processors. While the chip will carry AMD brand, it will be a rebadged version of Asmedia’s USB 3.1 controller that has been available for some time.

AMD intends to sell its partners its AMDUA3102A USB 3.1 controller along with its chipsets, reports BenchLife. The chip is a rebadged version of Asmedia’s ASM1142 host controller used by numerous makers of mainboards. The solution will cost $4 per unit and all volume discounts for AMD’s partners will apply.
Source: KitGuru



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