Toshiba scales down consumer laptop business

Posted on Friday, Oct 02 2015 @ 11:39 CEST by Thomas De Maesschalck
Toshiba told DigiTimes that it's scaling down its consumer laptop business to focus on business models. As a result, the company is no longer shipping consumer notebooks in Asia, Latin America and Central Europe. Toshiba will continue to ship consumer laptops in West Europe and North America, as those markets are still profitable.
Toshiba has shifted its notebook marketing focus from consumer to business-use models in Asia, Latin America and Central Europe, and has stopped selling consumer notebooks in Taiwan, according to the vendor's Taiwan sales agent Grainew.

However, Toshiba will maintain marketing of consumer and business notebooks in West Europe and North America markets because consumer models are still profitable there, Grainew said.

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Thomas De Maesschalck

Thomas has been messing with computer since early childhood and firmly believes the Internet is the best thing since sliced bread. Enjoys playing with new tech, is fascinated by science, and passionate about financial markets. When not behind a computer, he can be found with running shoes on or lifting heavy weights in the weight room.

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