NVIDIA has launched a new Order of 10 website with a countdown timer. No further details were given but the naming of the website suggests this is the countdown to the launch of the GeForce 1000 series.
At press time, there are just over three more days to go so it seems NVIDIA will be rolling out its first Pascal-based video cards on Friday. It's unknown whether this will be a hard launch or a soft launch, but the latest rumors suggest real market availability won't happen until late May or early June.
NVIDIA had a unique way of announcing this website, they send a cryptic Order of 10 puzzle to several websites. Six editors had to work together to solve the puzzle to unlock the website. Gamers Nexus created a nice video of the box they received: